Corporate Trainer and Speaker
    Business Etiquette and Business Protocol


    Business Etiquette for
    Success:


    ESSENTIAL BUSINESS ETIQUETTE: Bottom line behavior for everyday effectiveness (Revised edition 2001).

    Table of Contents

    Chapter One

    Your Winning Attitude

    Prepare your attitude for the day
    Changing attitudes
    Men working for a female boss
    6 attitudes worth remembering


    Chapter Two

    Your Professional Image

    First impressions
    The businessman's appearance
    The businesswoman's appearance
    How fresh is your breath?


    Chapter Three

    Communicating Effectively

    The art of making conversation
    Conversational aptitudes
    Subjects to avoid
    Working a room
    Make smalltalk easy
    Making lively conversation
    Little things make a difference
    The art of public speaking
    When you make the introduction
    When you are the speaker
    The art of listening
    The art of correspondence
    The official business letter form
    Effective letter writing tips
    The informal business letter
    Handwritten personal letter
    Business cards
    Name tags
    The art of touch


    Chapter Four

    Invitations and Gift Giving

    Guidelines on when to mail your invitations
    Responding to invitations
    Gift giving
    Selecting a gift
    Price guidelines for gift purchasing


    Chapter Five

    Business dining skills

    The invitation before dining
    Arriving at the restaurant
    After being seated
    The ordering process
    The table setting
    Correct use of cutlery
    Do's and Don'ts
    Conversation guidelines
    Thank you notes


    Chapter Six

    Interviews, Appointments and Introductions

    Resumes
    Dress appropriately for the job interview
    When does the interview begin?
    Questions to expect
    The new interview
    Introductions
    Remembering names
    Forgetting names
    First names and nicknames


    Chapter Seven

    Office protocol

    Receptionist and waiting area
    Office greeting and seating
    The handshake
    Seating
    Leaving
    Working atmosphere
    Office meetings
    Arrive on time
    Introductions and greetings
    Position yourself
    Be prepared
    Respect personal space
    Effective communications
    Listening
    Listening barriers
    Working late


    Chapter Eight

    Electronic communication etiquette

    Telephone etiquette
    The answering machine and voicemail
    Fax tips
    Netiquette
    Electronic mail
    Rules for proper electronic mail use
    Cellphone etiquette
    Speakerphone etiquette
    Conference calls


    Chapter Nine

    Business travel

    Basic organizing and packing tips
    Briefcase contents
    Cash to carry
    The traveling businesswoman
    Traveling safe
    Wise use of travel time saves time later

    Chapter Ten

    Etitquette in the global arena

    To be a good global guest
    Preparing for the trip
    Cross-cultural manners matter
    A few important differences understand

    In summary

    References



    Lou's book is available to order by email at loukennedy@satx.rr.com.

    Lou Kennedy
    8454 Northview Pass
    Fair Oaks Ranch, Texas 78015
    Phone: 830-981-4450
    Fax: 830-755-5044
    Email: loukennedy@satx.rr.com


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